Gram by Scott Simpson is a free ultra-light sans serif with towering, narrow letters and an unusually airy profile. Its hairline strokes remain almost monoline, with broad round curves softening the strict vertical framework.
As a refined display voice, it gives fashion branding and gallery posters a clean editorial edge. Magazine covers can use its height and restrained geometry to suggest contemporary luxury. Cosmetics packaging also suits the design, since the spare strokes and elongated proportions connect print culture, premium retail, and arts institutions through the same understated look.
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Gram originated in the creator’s sketchbooks and was begun several months ago as part of a project requiring an ultralight typeface. Like the creator’s other current typefaces, it is named after the musical artist Gram Parsons.
Because of its thin strokes, Gram is not suitable for text or other small sizes.
For commercial use, contact:
wmscottsimpsonjr@gmail.com